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Hey everybody Anthony Morrison here and today I want to talk about why it's easier to sell a $2500 product than a $25 product.
In other words, today we're talking about why selling High Ticket programs and courses are actually EASIER than selling low ticket courses, eBooks and programs.
See, when I'm helping my high level coaching students scale their business, they'll often come to me because they think they need to improve their ads or develop more streamlined systems, or hire a better sales team.
But what they REALLY need is to increase their prices.
And I'm not talking just a few hundred dollars…
I believe it's actually EASIER to sell products worth thousands of dollars than low ticket products that only cost a few bucks.
Let give you a few reasons for this, but I have to warn you, if you watch this video to the end, you may rethink everything you know about how you price your products or services.
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